Wanda Lopez Designs was created with the busy woman in mind. The woman that is busy at work, running errands, volunteering in school, loves to travel and enjoys a night out. The woman that loves a good handbag and knows her outfit is incomplete without one.

Re-brand reveal for Wanda Lopez Designs / exquisit handbags with a timeless aesthetic / #branding #stayclassy

Today I am so very excited to share WLD’s brand and website launch with you. The beautiful girls from Love Inspired have been working with me for months to bring my vision to life. This launch and re-brand came at a perfect time, because I am not only changing the look online, but I am also bringing new collections to our line and re-organizing the entire feel and look of my work. I have loved working with the girls at Love Inspired, they are the sweetest girls ever and oh so talented. If you are looking for a web designer, look no further, with Love Inspired you have an entire team with a wide range of talents to cover all the bases. Trust me, they got you covered!

Re-brand reveal for Wanda Lopez Designs / exquisit handbags with a timeless aesthetic / #branding #stayclassy

I was ready for a more professional brand identity. I was looking for a feminine, soft and warm style and yet have a bit of an edge almost as if peaking from the side. It was important for me to have a nice clean look with some unique touches and keeping it sophisticated. Do you love the color pallet? The deep royal blue, blush pink, rose pink, gold and the beloved blank and light gray.

Now, here is a before and after of my logo. The original logo was designed by a sweet friend, Heather from River and Bridge. She is an angel, she believed in me way before I had made a single sale. We always knew the logo design was something temporary. As time goes by and I grow so does the business and a face lift was needed. Some more changes are in the horizon, like a new store front and new collections that will include more leather work. YAY, can hardly wait!Before and after logo design / Re-brand reveal for Wanda Lopez Designs / exquisit handbags with a timeless aesthetic / #branding #stayclassyI think you agree with me that a new design was needed. I just love before and after photos, they bring you into humility and shows you how much you’ve grown. I’m so giddy with this new design. Hope you love WLD’s re-brand as much as I do. Stay connected for new collections, more behind the scenes and lots of handbags.